50% of every subscription goes back into junior angling.
Angling gave a lot of us a lifelong escape, a community, and a reason to get outside. We want the next generation to find that same thing — so we're hard-wiring it into AnglingAI from day one.
The 50% pledge
Simple, transparent, locked-in.
Every month, we calculate AnglingAI's net subscription revenue (after Stripe fees, hosting, and AI provider costs) and commit 50% of that figure to junior angling projects.
That money goes towards things like:
- Beginner kit packs (rod, reel, terminal tackle, bait)
- Coaching days run by Angling Trust qualified coaches
- Day tickets and transport to local fisheries
- Fishery improvements that benefit junior matches and pegs
- Direct grants to clubs running approved junior schemes
We publish a quarterly report showing exactly where the money went, the clubs and projects supported, and what the kids caught. No glossy nonsense — just receipts.
Why we do this
Angling participation is dropping
Anglers are the river's best friend
It works
Our wider family of projects
AnglingAI sits alongside two sister projects from the same team — both built to strengthen the angling community.
Every subscription puts a kid on the bank.
Join AnglingAI today and you're directly funding the next generation of anglers.